Media Proposal.

Media Proposal

Statement: The representation of women within music videos objectify and over-sexualise women (with reference to 'Blurred Lines'- Robin Thicke, 'Not the Only One'- Sam Smith and 'Bad Blood'- Taylor Swift).

Last Year: Created a poster and dvd cover for my film 'Blonde'

Production Plan: Create a music video that focuses on the representation of women. In my research I found out that most music videos use women's body image and looks to represent women. Using this, I want to create a music video focusing on body image. 

My plan for my music video, it will only feature women as that is a main part in my project. I also plan to follow the idea that women are forced to look a certain way, so in my music video I will mask parts of the subject's body, by using images that are considered to be the perfect body type (e.g using barbies face and/or pictures of the 'perfect body'. This will back up my point that most music videos focus on body image. At the beginning of the music video I will follow the general negative depiction of women by focusing on body image, however, I also plan to go against what is seen in most music videos by making the depiction of women more positive by discarding all the negative images that have already been used. I want  to show both sides to the representation of women.

My music video won't have a set narrative. Although it will show the progression of women, there is no clear story line behind it. Instead I will use a series of the same shots but showing different people. The shots wont be stills but there will be little movement or acting within them until the music video starts to become more positive. This will show the progression.

I plan to spend a week for each of the stages (pre-production, production and post-production) but I think that the editing may take a bit longer as there will be a lot of clips to edit and put together.